Make your social media count and work harder 

Go beyond likes with content that tells your story and drives real results. 

Social Media Marketing

Social Media Marketing Agency

Most businesses treat social media like a checklist — post something, anything, just to stay visible. But visibility without strategy leads to burnout, inconsistency, and an audience that tunes out.

If your social content feels reactive, random, or like a waste of time, you’re not alone.

Social media is a dynamic space where your brand connects, engages, and thrives. Managing it right needs time, expertise, and dedication – that’s where we step in.

What’s Included

Social media marketing is much more than posting updates; it’s about creating connections and building an engaged community that loves your business and brand. Managing it right needs time, expertise, and dedication – that’s where we step in.

We tailor your social media strategy and execution to your goals, audience, and internal resources. Whether you want it fully done-for-you or built with you, we bring the structure and creativity to make it work.

What you get

You get a social media presence that not only looks the part but genuinely reflects who you are as a brand. Messaging that’s clear and on-brand. Content that connects with your audience. And a rhythm that keeps you showing up in the right places

What we deliver

Your social strategy includes:

We focus on quality over quantity. Every post should serve a purpose, whether it’s visibility, value, or conversion.

Why Muritai Group?

We’re not a content mill. We start with your brand, your message, and your growth plan, then we design content that supports all three.

Every post, story, and caption connects back to your strategy and reflects who you are as a business. It’s not just content for the sake of it. It’s content with purpose.

FAQs

What does a social media marketing agency do?

A social media marketing agency develops strategy, creates content, manages scheduling, and runs paid campaigns across platforms such as Instagram, Facebook, and LinkedIn.

For Christchurch businesses, social media should support brand visibility, lead generation, and customer engagement.

We do not believe in being everywhere for the sake of it. We help you choose the right platforms based on your audience, goals, and resources. Whether that’s Instagram, Facebook, LinkedIn, YouTube or a mix that makes sense for your business.

We take care of the strategy, content planning, caption writing, scheduling, and overall creative direction. We also manage campaigns, boosts, reporting, and performance insights, so your social media runs consistently and with purpose.

It is a collaborative process. We handle the strategy, planning, captions, and scheduling. However, we rely on you for things like photos, videos, updates, and on-the-ground insights. You know your business best, and your input helps keep the content authentic, timely, and genuinely you.

There’s no one-size-fits-all answer. Posting frequency depends on your platform, audience, and objectives. We focus on consistency and quality over daily noise.

Yes. We can run ad campaigns, boosts, and sponsored posts to support your goals, whether that is growing your audience, promoting an offer, or driving traffic to your website.

That’s completely up to you. Some clients are happy to leave us to it, while others prefer to review and approve posts before they’re scheduled. We’ll agree on a process that suits your level of involvement and keeps things running smoothly.

Facebook remains one of the most widely used social platforms in New Zealand, with over 70% of Kiwis actively using it each month. That reach makes it a powerful channel for businesses targeting both local and national audiences.

Beyond reach, Facebook’s strength lies in its targeting capabilities. Through Meta’s advertising platform, we can target users based on location, demographics, interests, behaviours, and even previous website interactions.

For Christchurch and Canterbury businesses, Facebook advertising is especially effective for generating leads, promoting services, building brand awareness, and retargeting warm audiences who have already engaged with your website or content.

It is not about reaching everyone. It is about reaching the right people at the right stage of their buying journey.

Instagram has strong adoption in New Zealand, particularly among audiences aged 18–44. It is a visually driven platform that works well for brands wanting to build awareness, credibility, and engagement.

While Facebook often captures broader age ranges, Instagram tends to perform strongly with younger professionals and consumer-focused brands. In New Zealand, usage skews slightly female but remains balanced across industries.

Because Instagram advertising runs through Meta Ads Manager, we can combine Instagram placement with Facebook campaigns. This allows us to test placements, refine targeting, and optimise performance based on real data.

For Christchurch businesses targeting younger demographics, lifestyle audiences, or visually driven industries, Instagram advertising can be a high-impact channel when supported by clear strategy and creative execution.

Ready to make social media work for your brand?

Let’s build a presence with purpose.